VAT registration, a backlog of books, a SARS letter, a monthly retainer quote. Small businesses choose an accountant in the week they panic. AskZuri answers, qualifies the size of the job and books the call.
R499/month · 14-day trial, no card · Rand prices exclude VAT
It is rarely the quote. It is the hour between the enquiry and the reply. These are the three places it happens most.
A VAT deadline or a SARS letter is a now problem. A reply next week is a lost client.
A clear monthly range, with what changes it, wins the conversation. "It depends" loses it.
Nobody answers the phone during billable work. The enquiry sits in an inbox.
These are the messages that decide whether a accountant gets the job. An assistant that answers them properly is worth more than another advert.
You write it once, in your own words. The assistant never invents a price, a policy or a promise.
What it will not do: it does not give professional advice, does not diagnose, and does not pretend to be a human when asked directly.
Bookkeeping retainers are often R1,500 to R6,000 a month and last for years. One retainer client is far more than a year of the software that won it.
You do not need a marketing budget to fix this. You need the enquiry answered while the customer is still holding the phone.
Website chat, WhatsApp and after-hours enquiries get a real answer immediately, not an auto-reply that says “we'll be in touch”.
Every enquiry is checked and scored. Hot, contactable leads come to your phone with one tap to call or WhatsApp. The rest wait in a daily summary.
Name, number, what they need and permission to reply. One place, not five apps and a notebook.
Most accountants are live within a day. The 14-day trial needs no card, and there is no setup fee on Essentials or Growth.
One price list, no per-lead charges, no annual lock-in.
Website chat and WhatsApp answered 24/7, leads on your phone, a daily summary. The plan most small businesses start on.
Everything in Essentials plus calendar bookings, quotes, follow-ups, voice notes and a lead inbox with a pipeline.
Everything in Growth plus a real AI phone line on your own number, with a R999 once-off setup.
Rand prices exclude VAT. Every plan starts with a 14-day trial, no card. If AskZuri does not bring you work in 60 days, we keep working free until it does.
It does not ask for ID numbers, bank details or passwords in chat. It captures the business name, contact details and the nature of the job; documents go through your normal secure channel.
No. It explains your services, collects the facts and books a consultation with a professional. That boundary protects you.
Especially then. Every hour you spend answering basic pricing questions is an hour you cannot bill.
Yes, on Growth and Pro it sends polite document reminders to clients who agreed to them, with a cap so nobody is hounded.
Leave your details and we will build the receptionist from your own website, then send you the link. One working day, no obligation.
Prefer to see the numbers first? Run the free missed-enquiry audit — it shows what slow replies cost at your enquiry volume, and you do not need to sign up to see the result.